The IDEO video was very interesting for a few reasons. One reason why I thought the video was interesting was because of the people. Obviously their job requires lots of creativity but I thought it was interesting that the people were all different. They all had different backgrounds in schooling and majored in different things but all shared this interest of innovation. Another cool concept from the video was the fun. Each person who worked at IDEO seemed to love their job. I also really enjoyed how they used their office space. Each person could literally do what they wanted with designing their own space. For example the bike hanging from the ceiling. This fun and free atmosphere not only made IDEO a great place to work but made each team member work extremely well together. Organized chaos would accurately describe IDEO’s work process. I cannot think of a more successful way to do the job that they are required to do. I feel like chaos is needed within innovation and IDEO is a perfect example of this.
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